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International Telefónica Volunteers Day

Service: Volunteering Day – Strategy and implementation

Customer: Telefónica Foundation

Type of client: Large company

Project: Mobilisation of employees

One of the main projects that make up Fundación Telefónica’s Volunteering and Social Action Programme is the Telefónica International Volunteer Day. We have participated in it since 2015 in Spain, identifying quality activities, coordinating activities with social entities, formalising collaborations, supporting internal communication, etc. Since 2017, we have also participated in the international coordination of activities in more than 12 countries and since 2019 in Germany. We have not only identified and followed up on digital and face-to-face volunteering actions, but also awareness-raising and action activities for responsible citizenship.

The Telefónica Volunteers programme has always been a pioneer in digital volunteering and after the confinement, the acceleration in bringing the digital world to volunteering has been at its maximum. This is why the value of technology and the digitisation of activities that were considered merely face-to-face have made the Company more relevant and meaningful than ever, being an example of values and social responsibility.

From Volies, we have collaborated closely to accompany this process of adaptation to the non- presential nature of social entities for the celebration of Telefónica’s International Volunteering Day.

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